Didn’t We Used to Rule The World - What Happened? - Jeff Ginsberg and David Yakir Try to Figure it Out!
Thanks for listening. So I’ve been thinking about an on-line conversation I was having with my friend and former colleague Jeffrey Ginsberg. It was one of those reflective conversations where we spoke about our heyday in the advertising business - where we held a place at the top of an industry. We congratulated one another on our brilliance and our success - and then the conversation paused - we looked at one another - our faces were not the faces of the 45-year-olds who ruled. And then we became circumspect.
Jeff and I shared a lot of experiences in our industry. And although we came up through the ranks differently, there was a kinship there.
You see, Jeff worked his way up from the bottom, beginning as a messenger for an advertising agency and then steadily moving up the ranks to improbably reach the corner office. He made his reputation on his stewardship of likes of Samsung Motorola, Brother International, and AT&T just to name a few. He would eventually launch his own agency called Badalato-Ginsberg, and then life happened.
So that’s what we’ll yak about today
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